# BigQuery Data Transfer Service — Expanded Capabilities & Updates
With [BigQuery](https://cloud.google.com/bigquery), our mission is to help you derive valuable insights from your data — **no matter the scale or source**. A key enabler is the [BigQuery Data Transfer Service](https://cloud.google.com/bigquery/docs/dts-introduction), which automates and streamlines loading data into BigQuery from a wide range of sources.
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## Why Use BigQuery Data Transfer Service?
As a fully managed service, the BigQuery Data Transfer Service offers several key advantages:
- **Simplicity**: Remove the need for infrastructure management or complex coding. Whether via the UI, API, or CLI, starting a data load is quick and straightforward.
- **Scalability**: Trusted by tens of thousands of customers each month. Handles huge data volumes and high concurrency for complex jobs.
- **Security**: Strong security measures including encryption, authentication, and authorization; now supporting regulated workloads without compromising usability.
- **Cost-effectiveness**: Many first‑party connectors (Google Ads, YouTube, etc.) are free. Third‑party connectors have competitive, consumption-based pricing.
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*We’ve broadened the ecosystem of connectors, strengthened security and compliance features, and enhanced overall user experience based on your feedback.*
If you are looking to extend insights into **multi‑platform publishing and AI content monetization**, explore [AiToEarn](https://aitoearn.ai/) — an open‑source global AI content monetization system integrating creation, publishing, analytics, and model ranking across platforms like Douyin, Kwai, YouTube, LinkedIn, and X ([GitHub source](https://github.com/yikart/AiToEarn)).
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## Key Feature Updates
### Expanded Data Connectivity (GA)
Several highly-requested connectors are now generally available:
- [**Oracle**](https://cloud.google.com/bigquery/docs/oracle-transfer): Integrate operational databases into BigQuery.
- [**Salesforce**](https://cloud.google.com/bigquery/docs/salesforce-transfer) & [**ServiceNow**](https://cloud.google.com/bigquery/docs/servicenow-transfer): Unified CRM and ITSM data.
- [**Salesforce Marketing Cloud**](https://cloud.google.com/bigquery/docs/sfmc-transfer) & [**Facebook Ads**](https://cloud.google.com/bigquery/docs/facebook-ads-transfer): Consolidated marketing analytics.
- [**Google Analytics 4**](https://cloud.google.com/bigquery/docs/google-analytics-4-transfer): Production-grade GA4 pipelines.
**Existing integrations include:** Amazon S3, Amazon Redshift, Azure Blob Storage, Campaign Manager, Cloud Storage, CSS Center, Display & Video 360, Google Ad Manager, Google Ads, Merchant Center, Google Play, MySQL, PostgreSQL, Search Ads 360, Teradata, YouTube Channel, and YouTube Content Owner.
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### New Connectors in Preview
Now available in preview:
- [**Stripe**](https://docs.cloud.google.com/bigquery/docs/stripe-transfer) & [**PayPal**](https://docs.cloud.google.com/bigquery/docs/paypal-transfer): Import financial transaction data.
- [**Snowflake**](https://cloud.google.com/bigquery/docs/migration/snowflake-overview) migration connector: Multi-cloud dataset migration.
- [**Hive**](https://cloud.google.com/bigquery/docs/migration/hive-overview) (Hive & Iceberg table migration from Hadoop environments).
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## Enhancements to Existing Connectors
- [**Google Cloud Storage**](https://cloud.google.com/bigquery/docs/cloud-storage-transfer): Event-driven transfers now GA.
- [**Salesforce**](https://cloud.google.com/bigquery/docs/salesforce-transfer): Preview of incremental ingestion.
- [**SA360**](https://cloud.google.com/bigquery/docs/search-ads-transfer): Full support for Performance Max campaigns.
- [**Google Ad Manager**](https://cloud.google.com/bigquery/docs/doubleclick-publisher-transfer): Incremental updates for DT files, improved freshness.
- [**Google Ads**](https://cloud.google.com/bigquery/docs/google-ads-transfer): GA custom reports using GAQL.
- [**Oracle**](https://cloud.google.com/bigquery/docs/oracle-transfer): Enhanced capacity for multi-million-record tables.
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## Enhanced Security & Compliance
- **Access Transparency**: Extended to customer-identifiable metadata for administrative access controls.
- **EU Data Boundary**: GA support with sovereign control compliance.
- **FedRAMP High**: Fully compliant for U.S. government workloads.
- **CJIS Compliance**: Approved for sensitive criminal justice data.
- **Custom Org Policies**: GA for restricting transfer operations.
- **Regional Endpoints**: API endpoints respecting data residency.
- **Key Tracking**: Identify Cloud KMS key-protected storage resources.
- **Proactive Threat Mitigation**: Completed full threat modeling exercise.
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## Improved User Experience
- **Unified “Add Data” Experience**: Streamlined UI wizard for data loading.
- **Default API Enablement**: BigQuery Data Transfer Service API enabled automatically for new projects.
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## New Consumption-Based Pricing
As third-party connectors move to GA, consumption-based pricing applies:
- **Free in Preview**: No costs while testing.
- **Competitive Rates**: Pay for compute consumption (slot-hours).
For details, visit the [BigQuery pricing page](https://cloud.google.com/bigquery/pricing#data-transfer-service-pricing).
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## Looking Ahead
We remain committed to enhancing:
- **Connector ecosystem growth**
- **Migration tools**
- **Operational DB integrations**
- **Marketing & analytics capabilities**
Stay updated:
- Announcements group: [BigQuery DTS Announcements](https://groups.google.com/g/bigquery-dts-announcements)
- Public issue tracker: [Create a BigQuery issue](https://issuetracker.google.com/issues/new?component=187149&template=0)
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## Complementing BigQuery with AiToEarn
For AI-driven content workflows:
- **[AiToEarn](https://aitoearn.ai/)** offers open‑source tools for creation, publishing, and monetization across Douyin, Kwai, WeChat, Bilibili, Rednote, Facebook, Instagram, LinkedIn, Threads, YouTube, Pinterest, and X.
- Integrates analytics and model ranking for data-driven creative strategies.
- Explore more: [AiToEarn Blog](https://blog.aitoearn.ai) | [GitHub](https://github.com/yikart/AiToEarn)
