Breaking: Apple Launches 3 New Products — Expensive but Powerful AI
Apple’s Busy October: New M5-Powered Product Launches
Apple has been releasing new products and making headline moves throughout October.
Just days after Tim Cook appeared in a Douyin livestream to promote the China-market iPhone Air, Apple quietly unveiled its next big release directly on its official website—
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MacBook Pro with M5 Chip: “Really Fast — Not a Dream”

Key Differences This Year
Unlike previous years where M-series chips debuted across all Pro/Max configurations, this launch features only the standard M5 — no M5 Pro or M5 Max models yet.
- CPU: 10-core
- GPU: 10-core
- Process: Built on TSMC’s 3nm node, shared with the A19 Pro for notable power efficiency improvements.

Performance Gains
Apple claims massive speed improvements over the M1:
- LLM prompt processing: 6.4× faster
- 3D rendering: 6.8× faster


These numbers mirror earlier leaked benchmarks from the M5 iPad Pro — which also launched tonight starting at RMB 8,999 (2TB top model: RMB 22,499).
GPU improvements are substantial, making this Apple’s most powerful gaming Mac to date.

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Design & Hardware
No design overhaul:
- Same notch-display chassis (introduced in 2021)
- 14-inch or 16-inch miniLED HDR panels, 1600 nits peak brightness
- Optional nano-textured glass
- RAM: 16GB / 24GB / 32GB
- Storage: Up to 4TB

Pricing
- Base 14-inch (16GB RAM / 512GB SSD): RMB 12,999
- Fully maxed out: ~RMB 26,000

While the price remains identical to the M4 MacBook Pro, you’re essentially getting the CPU/GPU bump at no extra base cost — though premium display hardware still influences pricing heavily.
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Apple’s Strategy
By aligning the manufacturing process of M-series chips across product lines, Apple likely reduces early R&D expenses and maintains consistent upgrade cycles.

Expect GPU and efficiency benefits to trickle down to M5 MacBook Air and Mac mini soon.
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Apple Vision Pro (2025) Also Gets M5 Power

Though visually unchanged, the M5 Vision Pro now offers:
- Faster performance
- Crisper system visuals
- Longer battery life

Key Specs & Improvements
- 10% more pixels than prior gen
- 120Hz refresh rate
- Video latency: ~12ms
- 16-core Neural Engine: Up to 50% faster AI feature execution
- Battery life: 2.5 hrs regular use / 3 hrs video playback

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Content Ecosystem Expansion
Apple Immersive is attracting major partners:
- NBA spatial video (via Spectrum SportsNet)
- MLB, MotoGP events
- Audi F1, Red Bull racing experiences coming soon

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Launch Details
- Pre-order: October 17
- Release: October 22
- Base 256GB model: RMB 29,999
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For Creators: Leveraging AI & Cross-Platform Publishing
If you create Mac reviews, immersive videos, or tech analysis, platforms like AiToEarn官网 offer open-source AI tools to:
- Generate content with AI
- Publish simultaneously to platforms like Douyin, Kwai, WeChat, Bilibili, Rednote, Facebook, Instagram, LinkedIn, Threads, YouTube, Pinterest, and X
- Track performance and rankings via AI模型排名
This approach lets you capture opportunities in Apple Immersive’s growing media ecosystem while maximizing reach and monetization potential.
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Bottom Line:
The M5 MacBook Pro and Vision Pro deliver significant GPU and AI performance gains without major design changes. Apple’s consistency in hardware aesthetics contrasts with its aggressive silicon upgrades — but with high prices still intact, buyers must weigh power against premium cost.
Would you like me to prepare an easy comparison chart of M4 vs. M5 performance across MacBook Pro and Vision Pro for quick reference? That could make this review even more reader-friendly.