Building Meshy, a 3D AI Platform with 5M+ Users and 18× Annual Revenue Growth | Founder Interview
Meshy — Generate 3D Models from Text or Images
Cover image generated by AI
Generative AI is transforming 3D content production — shifting from the traditional “DCC tools + outsourcing” model to a scalable “large-scale asset generation + pipeline-ready output” paradigm.
In the past five years, technologies have rapidly evolved from real-time volumetric rendering → NeRF → Score Distillation → 3D diffusion.
Demand has expanded beyond gaming and film into 3D printing, e-commerce prototyping, digital humans, education/training, AR/VR, and more.
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The Changing Cost Curve
While challenges remain — geometric precision, UV/topology, material detail, controllability — the speed × cost curve has been fundamentally reshaped:
- Old: 2 weeks / $1000 per model
- Now: Minutes / $1 per model
Lower entry barriers are creating new business opportunities.
Future winners will scale asset production, integrate into standardized pipelines, and iterate rapidly.
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Hu Yuanming: Founder’s Cross-Domain Edge
Meshy founder Hu Yuanming combines:
- Computer graphics
- Physics simulation
- Systems engineering
- Product empathy
Background:
- Tsinghua Yao Program
- MIT PhD
- Creator of Taichi programming language
Key shift: From “tool licensing” to market-aligned “asset generation services” — evolving from tech-driven to user value–driven.
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Product Positioning & Breakthroughs
Meshy’s mission: Generate 3D models from text or images.
Latest version highlights:
- Geometry: Spatial resolution doubled on all three axes (~8× detail boost)
- Quality: Top-tier character and fine-object generation
- Speed: 20–30 seconds for 3D model, ~1 minute for texturing
Workflows:
- Text-to-3D
- Image-to-3D
- Retopology
- Animation
- API integration
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Growth & Market Performance
- Users: 5+ million
- Monthly site visits: 2.5–3 million
- Revenue growth: Double-digit monthly, 18× over past year
Moat:
- First-mover focus
- High-efficiency organizational execution
- Active user ecosystem
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Entrepreneurial Lessons
Key Insights:
- From curiosity (“how the world works”) to capability (“create worlds”)
- Always enter growth markets, not shrinking ones
- Shift from selling tools to selling assets
- Cost slash → 2 weeks/$1000 → 2 min/$1
- Speed gets you in, quality keeps you in
- CEO mission: make the whole team win
- Bottleneck in 3D: algorithmic paradigm for expressive, controllable generation
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Open-Source Ecosystems & Distribution Platforms
Platforms like AiToEarn官网 integrate:
- AI content generation
- Cross-platform publishing (Douyin, Kwai, WeChat, Bilibili, Rednote, Facebook, Instagram, LinkedIn, Threads, YouTube, Pinterest, X/Twitter)
- Analytics & model ranking
Such tools turn high-quality 3D creations into sustainable revenue streams.
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From Academia to Entrepreneurship
Growth Journey:
- Early programming sparked by love of video games
- Gold medal in NOI → Tsinghua Yao Class
- MIT PhD in graphics, physics simulation, computing systems
- Built Taichi language — acted as product manager + engineer + marketer
- Transitioned from academic research to practical products
Pivot Lesson:
Initial attempts (Taichi commercial model, renderer) faltered → recognized shrinking markets.
User feedback revealed assets > tools → inspired Meshy.
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Product Evolution: Meshy 6 Preview
Upgrades:
- Geometry precision: doubled spatial resolution → ~8× detail
- Eliminated major structural errors (e.g., incorrect finger counts)
- Speed maintained: 20–30 sec (model), ~1 min (texture)
- Strongest improvements in characters & fine objects
- Expanded suitability for 3D printing use cases
Remaining challenges:
- Topology not yet artist-level
- Limited controllability for direct AI edits
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Core Functions
Meshy offers:
- Text-to-3D
- Image-to-3D
- Texture generation
- Animation generation
- API integration
Design philosophy:
- Ease of use
- Accessible features for beginners
- Extensible APIs for professionals
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Real-World Impact: User Stories
- Stratton Studio: Tank model workflow reduced from 4 hrs → 4 mins using Meshy + Blender
- Injured 3D modeler regained creative ability using Meshy after losing capacity for traditional tools
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Technical Roadmap
Focus areas:
- Data quality
- Algorithm innovation
- Compute scaling
Challenges:
- Imprecise geometry
- UV/topology optimization
- Material/texture detail
- Enhanced controllability
Approach:
Find top talent → structured problem-solving → fast iteration.
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Pricing & Business Model
- Freemium core product
- Paid tiers: Pro, Studio, Enterprise
- Educational discounts
- Future: deeper industry partnerships (gaming, film, AR/VR)
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Future Directions (3–5 Years)
- Complete 3D scenes generation
- Improved pipeline integration
- Features like “3D-to-Video”
- Higher quality & controllability
- Exploration into interactive 3D, VR/AR
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International Strategy
- Internationalized UI from the start
- Localization for prompts & UX
- Current focus: Europe/North America
- Strategy: adapt to local ecosystems
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Competitive Landscape
Meshy’s moat:
- First-mover advantage in 3D generation
- Fast, flat-team execution
- Deep user relationships
Open-source: valuable for ideas & R&D → Meshy Scholarship supports students.
Big tech: possible partners/clients; Meshy benefits from startup agility.
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Pivot from Taichi Graphics to Meshy.AI
Path:
- Explored NeRF → chose generation over reconstruction
- Built first version in 8 hours → 1K users day one
- Iterated despite initial low quality → improved steadily
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Leadership Evolution
CEO shift:
- From personal execution (coding) → team orchestration
- Focus on:
- Strategic decisions
- Team standards
- Role alignment
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Closing Thoughts & Advice for Founders
Lessons:
- Face reality — validate actual user need & retention
- Stay brave — accept failure, iterate quickly
Inspiration:
- OpenAI — persistence & first-principles approach
- Epic Games — synthesis of tech & commercial success
- Lovable, Cursor — AI in real user workflows
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Recommended Reading
(Links preserved)
- Another Batch of AI Social Products Quietly “Died”
- Talent-Rich Turkey Turned “Move Cars” into Tens of Millions in Monthly Revenue
- ... (more links in source)
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Contact Directory
(WeChat IDs preserved as in original)
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Final Note
In the evolving AI 3D content space, tools like Meshy and AiToEarn官网 illustrate how combining creation + distribution + monetization can empower global creators.
By integrating generation, cross-platform publishing, analytics, and model ranking, they enable creators to focus on delivering value — and scaling success.