How to Share a Reel to Your Instagram Story
Learn how to share Instagram Reels to your Story with step-by-step instructions, tips for boosting engagement, and ways to extend your content reach.

Introduction to Instagram Reels and Stories
Instagram has become a central hub for short-form video and interactive content, with Instagram Reels offering users a powerful way to create engaging, entertaining, and discoverable clips. At the same time, Instagram Stories remain one of the platform’s most popular tools for sharing ephemeral, 24-hour updates. Many creators and marketers often ask, "Can you share an Instagram Reel to your Story?" — the answer is a resounding yes. Doing so can bring more eyes to your videos, increase engagement, and strengthen your overall Instagram presence.
This guide explains the differences between Reels and Stories, the benefits of connecting them, and provides step-by-step directions to share Reels to Stories, along with expert tips, troubleshooting advice, and best practices for maximum reach.

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Difference Between a Reel and a Story on Instagram
Before you start sharing, it’s important to understand what makes each format unique:
- Reels:
- Created for discovery, Reels are up to 90 seconds long (as of 2024), easily found in the Reels tab, the Explore page, and occasionally in the main feed. They remain on your profile unless deleted.
- Stories:
- Stories are vertical snippets of content that last for 24 hours (unless saved to Highlights). They primarily reach your current followers, with reach limited unless your profile is public and story settings are open.
Feature | Reels | Stories |
---|---|---|
Duration | Up to 90 seconds | Up to 60 seconds (per frame) |
Lifespan | Permanent until deleted | 24 hours |
Audience | Primarily public by default, higher discovery potential | Followers only (unless profile/public settings allow) |
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Benefits of Sharing a Reel to Your Story
Strategically sharing your Reels in Stories can amplify your results:
- Increased Reach – Capture active Story viewers who might miss your feed content.
- Higher Engagement – Encourage taps to watch the full Reel, boosting overall interactions.
- Reactivation of Older Content – Give previously posted Reels a second audience wave.
- Cross-Promotion – Highlight others’ Reels to foster collaboration and community.

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Step-by-Step Guide to Sharing a Reel to Your Story
The process is straightforward, whether you’re sharing your own or another account’s Reel.
General Steps
- Open Instagram – Log in to your correct account.
- Find the Reel – From your profile, the Reels tab, or the Explore feed.
- Tap the Share Icon – The paper airplane symbol on the Reel.
- Select “Add Reel to Your Story” – Launching the Story editor.
- Customize – Add stickers, text, or GIFs for engagement.
- Post – Tap “Your Story” to publish.
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How to Share Your Own Reel to Your Story
Give your own Reel a second boost:
- Open your profile.
- Select the Reels tab.
- Choose the Reel you want to share.
- Tap the Share icon.
- Select Add Reel to Your Story.
- Adjust size and position if desired.
- Add engaging overlays or captions.
- Tap Your Story to post.
> Pro Tip: Share trending-audio Reels while the trend is hot for higher virality potential.
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How to Share Someone Else’s Reel to Your Story
You can only share a Reel from another creator if:
- The profile is public.
- The creator’s settings allow sharing to Stories.
Steps:
- Watch the public Reel.
- Tap the Share icon.
- Select Add Reel to Your Story.
- Customize and post.
If the “Add Reel to Your Story” option isn’t available, the creator has restricted sharing.

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Tips for Maximizing Impact
Boost your Story and Reel synergy with these techniques:
- Use Stickers & GIFs – Trend-inspired visuals grab attention.
- Add Captions – Cater to silent viewers and enhance accessibility.
- Include Hashtags & Mentions – Expand discoverability to non-followers.
- Add a Clear CTA – Use prompts like “Tap to Watch Full Reel.”
- Post at Peak Times – Check Insights for optimal engagement windows.
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Troubleshooting: Why You Might Not Be Able to Share a Reel
If “Add Reel to Your Story” isn’t showing:
- Private Account Restrictions – You cannot share private Reels you didn’t create.
- Disabled Sharing – Creator may have switched off sharing permissions.
- Outdated App Version – Install the latest Instagram update.
- Network or Permissions Issues – Verify internet connection and app permissions.
> Fix Tip: After updating Instagram, close and reopen the app to refresh features.
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Alternative Methods for Sharing
When direct share isn’t possible, try:
- Screen Recording – Then manually upload as a Story (beware copyright rules).
- Remix Feature – Create a new version of the Reel and share it.
- Direct Messages – Privately send the Reel to specific contacts or groups.
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Best Practices for Content Consistency and Engagement
Aligning Stories and Reels strengthens your Instagram brand:
- Maintain Visual Consistency – Use a signature style across content.
- Deliver Value – Choose content that educates, entertains, or inspires.
- Engage Proactively – Reply to comments and Story replies to encourage loyalty.
- Balance Posting – Avoid over-saturating Stories with only Reels; mix content types.
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Conclusion and Quick Checklist
Sharing Reels to your Story is a fast, effective way to repurpose and amplify your content. With the right timing and creative touches, you can increase views, foster engagement, and reinforce your Instagram presence while confidently answering “Can you share an Instagram Reel to your Story?” with practical action.
Quick Checklist Before Posting:
- Is the Reel yours or from a public account with sharing enabled?
- Have you tapped Add Reel to Your Story in the Share menu?
- Have you added stickers, captions, or calls-to-action?
- Are you posting at an optimal time for your audience?
- Is your Instagram app updated?
By applying the techniques in this guide, you can make the most of both Instagram Reels and Stories, extending your content lifespan and audience reach. Try it today, track your engagement, and watch your profile grow.