How to Add a Reel to Your Instagram Story Easily
Learn how to add a reel to your Instagram Story step-by-step, customize it for higher engagement, and troubleshoot common sharing issues.

How to Add a Reel to Your Instagram Story Easily
Instagram has grown into one of the most interactive social media platforms, thanks to its versatile content offerings. Among its features, Reels and Stories give you highly engaging ways to connect with followers. If you want to learn how to add reel to story on Instagram, this guide will walk you through every step—from finding and sharing a reel to optimizing it for greater reach—while also covering creative tips and troubleshooting solutions.

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Understanding Instagram Reels vs Stories
Before sharing, it helps to understand the difference between these two formats so you can use them strategically:
- Reels: Short, entertaining videos (15–90 seconds) discoverable through the Explore tab; best for reaching new audiences.
- Stories: Temporary photos or videos (up to 60 seconds per story) that last 24 hours; ideal for updates or boosting visibility of existing posts.
Feature | Instagram Reels | Instagram Stories |
---|---|---|
Duration | 15–90 seconds | Up to 60 seconds per story |
Visibility | Public with option to share on feed | Visible to followers or selected audience |
Longevity | Permanent unless deleted | Expires after 24 hours |
Main Purpose | Discovery and engagement | Timely updates and engagement with followers |
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Check Privacy Settings Before Sharing
If you plan to share someone else’s Reel, make sure the creator allows resharing to Stories. Restrictions can occur due to:
- Private account settings preventing strangers from resharing
- Reel-specific sharing limits
- Regional content constraints
Tip: To allow sharing of your own reels, go to Settings → Privacy → Reels or open a reel in your profile, tap the three-dot menu, and verify that “Allow Sharing” is enabled.
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Locate the Reel You Want to Share
You can post either:
- Your own Reel: Open your profile, tap the Reels tab, and select your chosen video.
- Another user’s Reel: Discover via your home feed, Explore tab, or hashtag searches.
Be mindful of content rights—credit the original creator and avoid reposting copyrighted material without permission.

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Share the Reel to Your Story via the “Airplane” Icon
Once the reel is open:
- Tap the paper airplane icon (send/share symbol).
- Select Add reel to your story from the dropdown menu.
- The Story editor will open with the reel ready for customization.
Note: If you don’t see “Add reel to story,” the creator has disabled sharing permissions.
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Customize Your Instagram Story
The Story editor gives you multiple creative options to enhance engagement:
- Stickers: Add GIFs, polls, countdowns, or music stickers.
- Text overlays: Include captions, notes, or calls-to-action.
- Filters and effects: Apply AR effects or color adjustments for better visuals.
Example customization:
🔥 Check out this amazing dance trend! 🔥
#Viral #DanceChallenge
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Tag Accounts and Use Relevant Hashtags
Strategic tagging increases visibility:
- Mention accounts (`@username`) to notify and potentially prompt reshares
- Insert hashtags (`#YourHashtag`) to appear in related story or reel pages
These tactics help your reel reach beyond your immediate follower base and into niche communities.
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Troubleshoot Common Issues
When learning how to add reel to story on Instagram, you may encounter:
- Disabled sharing: Creator’s privacy settings prevent story reposting
- Muted audio: Device volume or rights restrictions may be the cause
- Missing share option: Make sure your Instagram app is updated
- Upload errors: Check internet connection or clear app cache
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Tips to Boost Engagement When Sharing Reels
Maximize viewer interaction by:
- Using calls-to-action (“Tap to watch the full reel!”)
- Adding interactive stickers like quizzes or polls
- Positioning thoughtfully to ensure text and stickers don’t obscure the video

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Optimal Timing and Posting Frequency
For best results:
- Timing: Post during your audience’s active hours using Instagram Insights
- Frequency: Space shared reels among original Story content
- Variety: Keep a healthy mix of shared and original content to hold interest
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Track Story Insights to Improve Performance
Monitor these metrics to refine your sharing strategy:
Metric | Meaning | Why It's Important |
---|---|---|
Impressions | Total views, including repeats | Shows reach and interest level |
Forward Taps | How often viewers skip ahead | Indicates pacing and engagement |
Replies | Direct messages sent via your story | Measures interaction quality |
Sticker Taps | Number of times a sticker was clicked | Shows success of interactive elements |
Review Insights regularly to optimize your creative approach and posting schedule.
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Summary and Next Steps
Learning how to add reel to story on Instagram enables you to highlight trending content, drive engagement, and strengthen your connection with followers. By following the steps above—checking permissions, locating the right reel, customizing creatively, tagging relevant accounts, and analyzing performance—you can make every shared reel a strategic move.
Try these tips today to boost your Instagram visibility, and watch your follower engagement grow!