How to Add Songs on Instagram Stories and Reels
Learn how to add songs to Instagram Stories and Reels, update app settings, handle regional music restrictions, and edit audio for engaging content.
How to Add Songs on Instagram Stories and Reels
Instagram is one of the most dynamic platforms for creative expression, and music plays a huge role in enhancing that experience. Whether you're sharing a quick moment on Stories or creating an engaging Reel, knowing how to add songs on Instagram can elevate your content and increase viewer engagement. This guide will walk you through enabling the feature, navigating potential limitations, and strategically using music for branding and audience connection.
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Understanding Instagram Music Feature Availability by Region
The Instagram music library is not universally available. Licensing agreements determine which songs are accessible in different countries. As a result:
- Certain tracks might be available in one country but not another.
- Full feature absence: Some regions do not have the music sticker at all.
- Regional artist variations: Localized music recommendations may differ.
Tip: Always check Instagram’s Help Center for updates regarding music availability in your region.
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Update Instagram App to the Latest Version
Outdated apps often create compatibility issues—especially with music features.
Steps to update
- iOS: Open the App Store → Profile icon → Find Instagram → Tap "Update".
- Android: Open Google Play Store → My apps & games → Instagram → Tap "Update".
New updates may introduce expanded music libraries, bug fixes, and improved features.
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Ensure You Have a Personal or Creator Account
Music features are generally available to Personal and Creator accounts. Business accounts have limited access due to licensing restrictions.
How to check or change account type
- Go to Settings → Account → Switch Account Type.
- Choose Switch to Personal Account or Switch to Creator Account.
- Restart Instagram to ensure changes take effect.
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Add Music to Instagram Stories Using the Music Sticker
The "Music" sticker enables you to overlay songs in your Stories, along with lyrics.
Step-by-step
- Create a Story: Tap the camera icon at the top left or swipe right.
- Capture or select media: Take a photo/video or upload from your gallery.
- Add Music Sticker: Tap the sticker icon → Choose Music.
- Select a song: Browse trending, moods, or search by artist/title.
- Customize: Change the display style (lyrics, album art, or small label).
- Publish: Post your Story for followers to enjoy.
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Add Songs to Reels During Creation or Editing
Reels are short, engaging videos where music often plays a central role.
Method 1 – Adding music during creation
- Open Reels tab → Tap Camera icon.
- Tap Audio → Search for a song.
- Select the desired segment of the track.
- Record with music playing in the background.
Method 2 – Adding music during editing
After recording clips:
- Tap the Music note icon.
- Choose a track, trim or sync audio to video cuts.
- Add sound effects for creative flair.
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Use External Apps to Edit Audio Before Uploading to Instagram
Some creators prefer precise audio editing before uploading content.
Popular apps:
- CapCut: Advanced transitions, audio syncing.
- InShot: Quick edits, volume control.
- Adobe Premiere Rush: Professional-grade tools.
These tools allow you to:
- Cut music to match video length.
- Mix multiple audio tracks.
- Adjust volume balance between voiceover and background music.
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Troubleshoot Missing Music Feature
If you don’t see the music option, consider the following solutions:
Regional Restrictions
- VPN workaround: Temporarily connect to a server in a country with Instagram music access to select songs.
- Note: This may violate Instagram's Terms of Service; proceed cautiously.
Licensing Changes
- Periodically, songs disappear from the library due to licensing expiration.
Device/OS Compatibility
- Upgrade your device OS to the latest version.
- Clear Instagram cache via app settings.
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Tips for Choosing Trending or Relevant Songs for Engagement
Selecting the right track boosts viewership and engagement.
| Song Type | Benefit | Example |
|---|---|---|
| Trending TikTok/Instagram Audio | Higher discoverability via algorithm | "Made You Look" - Meghan Trainor |
| Seasonal Themes | Matches holiday vibes for relatability | "All I Want for Christmas Is You" |
| Genre-specific | Appeals to niche audiences | Lo-fi beats for study content |
Pro tip: Keep an eye on Instagram’s Explore feed to see which audios are trending.
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Considerations for Copyright and Licensing on Instagram
Instagram licenses music for personal and creator use, but:
- Business accounts often face limitations.
- Avoid downloading or playing unauthorized audio in your videos.
- When using external audio, ensure you have permission or use royalty-free tracks.
Violating copyright laws could lead to content removal or account restrictions.
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Creative Ways to Use Music for Branding and Audience Connection
Music can become part of your brand identity. Consider:
- Consistent audio theme: Use a signature track or genre in most videos.
- Custom jingles: Compose short audio logos aligned with your brand.
- Storytelling through music: Match song mood to narrative arc.
- Interactive challenges: Encourage followers to create content using your chosen track.
- Highlight local artists: Collaborate with independent musicians to feature their work.
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Final Thoughts
Adding songs to Instagram Stories and Reels is both a technical and creative process. With the right account setup, updated app, and understanding of regional restrictions, you can unlock Instagram’s full audio potential. Pair these tools with smart song selection and branding strategies to entertain, engage, and grow your audience.
By applying these techniques, you'll not only master how to add songs on Instagram but also transform your music integration into a core part of your content strategy. Ready to start? Update your app, pick the perfect track, and let your Instagram creativity shine.
