Hide Instagram Likes: Step-by-Step Privacy Guide
Learn how to hide Instagram likes on your posts and feed with step-by-step settings to reduce social pressure and improve your online experience.

How to Make Likes Private on Instagram: A Complete Guide

Instagram has evolved into one of the most engaging social media platforms, but the constant visibility of like counts can lead to unhealthy comparisons, performance pressure, and reduced enjoyment of posting. For those looking to create a calmer, more authentic experience, learning how to make likes private on Instagram is a simple yet powerful step. This guide walks you through hiding likes on your posts, on others’ posts in your feed, and understanding the broader impact on privacy and engagement.

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Why Hide or Make Likes Private on Instagram?

Public like counts can trigger social pressure, especially when users start comparing numbers. This often causes anxiety, self-consciousness, or reduced confidence. Some prefer a clutter-free feed without the constant tally of approval.
By knowing how to make likes private on Instagram, you can focus on sharing the content you enjoy rather than chasing metrics.
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Hiding Like Counts on Your Own Posts
You can hide like and view counts on posts you’ve published so other people can’t see those stats.
1. Go to Your Profile and Open Settings
- Tap your profile picture in the bottom-right corner
- Tap the menu (☰) in the top-right
- Select Settings and privacy
2. Navigate to Privacy → Posts
- Scroll to Privacy
- Tap Posts under the Interactions section
3. Toggle the Hide Like and View Counts Option
- Switch on the toggle next to Hide Like and View Counts
- This setting applies to all posts in your feed moving forward

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Hiding Like Counts on Other People’s Posts in Your Feed
If the pressure comes from seeing others’ popularity stats, you can hide like counts for content in your feed.
Finding the Setting
- Open any post in your feed
- Tap the three dots (…) in the top-right corner
- Select Hide Like Count
Apply Globally
You may also adjust the global Privacy → Posts setting mentioned earlier to hide all like counts platform-wide in your feed.
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Hiding Likes on Individual Posts
You don’t have to hide likes for your entire profile — Instagram lets you configure it post-by-post.
For Existing Posts
- Go to your profile
- Open the specific post
- Tap the three dots (…)
- Choose Hide Like Count
For New Posts
When creating a new post:
- On the final screen before sharing, tap Advanced Settings
- Toggle on Hide Like and View Counts on This Post

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Differences Between Hiding Likes and Making Your Account Private
Hiding likes is not the same as switching to a private profile, and each has different privacy implications.
Feature | Hiding Likes | Private Account |
---|---|---|
Who can see your posts | Public visibility unchanged | Only approved followers |
Who can see like counts | Hides from others; owner can still see | Followers can see likes unless hidden |
Privacy Level | Partial | Full (follower-only) |
Impact on Discovery | Posts can appear on Explore if public | Posts hidden from non-followers |
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Limitations of Hiding Likes
- You, as the post owner, can still access total like statistics privately
- People can still like your content — only the public count is hidden
- Comments and other engagement remain visible unless separately restricted
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Impact on Engagement and Feed Experience
When you hide like counts:
- Followers may focus more on your content quality than popularity metrics
- Competitive pressure in your feed is reduced
- Perception of popularity might shift, though likes still influence the algorithm internally
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Frequently Asked Questions
Q: Can people still see individual likes if I hide counts?
A: Yes. They can tap “Liked by…” and view the list of users who liked the post, but not the total number.
Q: Will this affect the algorithm?
A: No. Instagram continues to measure engagement for ranking purposes even when like counts are hidden.
Q: Can I turn like counts back on?
A: Yes. Go to Settings → Privacy → Posts and toggle off the hidden likes option.
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Summary and Next Steps
Hiding likes on Instagram is a quick, reversible way to reduce social pressure and make posting more enjoyable. Whether you hide likes on all posts, only on other people’s content, or on select individual posts, you gain more control over your online experience.
If you’re ready to improve your mental well-being and focus on sharing authentically, try adjusting your settings today — you can always change them back if you wish.