How to Put the Date on Instagram Story
Learn to add and customize date stamps on Instagram Stories using built-in stickers, text tools, and third-party apps for creative designs.

How to Put the Date on Instagram Story
Instagram Stories are a quick, engaging way to share fleeting moments with your followers. Adding a date stamp makes your content easier to contextualize and keeps your audience informed about when your images or videos were captured. In this guide, you’ll learn how to put the date on IG story, customize the look, explore creative uses, fix technical issues, and maintain an aesthetic, consistent style across your Stories.

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Understanding Instagram Story Features and the Built-In Date Sticker
Instagram includes a range of interactive and decorative stickers for Stories—one of the most handy is the date sticker. The date sticker automatically pulls the current date from your device and displays it in a clean, easy-to-read format.
Key points about the built-in date sticker:
- Displays the present date by default.
- Date format adapts based on your phone’s locale and regional settings.
- Can be resized, rotated, and moved anywhere in the Story frame.
The date sticker works well for documenting live events, daily updates, or timestamping special memories.
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How to Access the Date Sticker via the Sticker Icon
You can add the date sticker by using the Sticker icon in the Story editor.
Steps to add:
- Open Instagram and swipe right to access the Story camera or select a photo/video from your gallery.
- Tap the Sticker icon (square smiley face) at the top of the display.
- Tap the DATE sticker from the list. It may appear showing today’s date in text preview.
- Pinch to resize and drag to position it where it fits best in your frame.

Pro tip: If the date sticker isn’t immediately visible, use the search bar in the sticker panel and type “date” to locate it quickly.
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Customizing Date Appearance: Formats, Styles, and Colors
Instagram allows you to personalize the date sticker’s look. Depending on your device and the latest app version, styles may include:
- Minimal text – simple font without background shape.
- Block background – date within a rectangle for stronger visibility.
- Handwritten-style – casual, script-like font.
- Gradient or colorful options – selected in certain updates.
To change styles:
- Tap the sticker after placing it.
- Tap again to cycle through style variations.
- Adjust size with two-finger pinch.
- Move it so the design complements your visual composition.
If you prefer a different date format (MM/DD/YYYY vs DD/MM/YYYY), change your phone’s regional settings—Instagram applies those settings to the sticker.
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Using the Type Tool to Manually Add a Date
When the date sticker doesn’t fit your creative theme, use the Type tool to add a custom text date.
Steps:
- In the Story editor, tap the “Aa” text icon on the top.
- Enter your desired date (e.g., June 12, 2024).
- Pick a font style like Classic, Modern, Neon, or Strong.
- Choose a color that blends well or contrasts with your background.
- Position the text to suit your layout—over an image, on a background block, or framed within decorative elements.
Manual typing lets you backdate Stories or use unique formats not supported by the sticker.
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Adding a Date via Third-Party Apps for More Design Options
If you want more than what’s available in Instagram’s built-in tools, third-party design apps can help create distinctive date stamps. Apps like Canva, Unfold, or Over let you design Stories with customized fonts, colors, and layouts before uploading.
Popular apps and their date features:
App | Design Flexibility | Date Format Options | Special Features |
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Canva | Extensive templates, custom fonts, positioning | Fully customizable (DD/MM/YYYY, written month) | Library of stickers, shapes, and gradients |
Unfold | Minimal, elegant layouts | Stylized date stamps | Curated templates for travel & lifestyle content |
Over | Advanced editing tools | Varied fonts and transparency | Layer-based design for complex compositions |
Workflow:
- Create your image or video in the third-party app.
- Add date text and customize the design.
- Save/export the file to your device.
- Upload it to your Instagram Story.

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Tips for Making the Date Stand Out Without Overpowering the Content
To keep your date visible yet harmonious:
- Contrast: Use a date color that stands apart from the background.
- Placement: Place it in corners or along edges to avoid covering your subject.
- Size: Medium size balances clarity and subtlety.
- Background shape: A semi-transparent box increases readability.
- Consistency: Use similar placement and styling across Stories for brand alignment.
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Creative Uses of Date Stickers
Dates can be more than timestamps—they can tell stories:
- Event tracking: Post daily updates during a festival.
- Throwbacks: Combine past date stickers with #TBT hashtags.
- Countdowns: Pair the date with event countdown stickers.
- Story series: Sequential dates to narrate multi-day experiences.
- Photo diary: Maintain a daily journal for a month via Stories.
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How to Backdate Stories Using Highlights and Archive
While you can’t automatically set a past date sticker, you can recreate older timelines:
- Open your Archive from your profile via the menu.
- Select the old Story and re-share it.
- Add a date manually using the Type tool or an external app.
- Save into a Highlight titled for the time period (e.g., Summer 2023).
This method groups historical content for easy viewing.
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Troubleshooting When the Date Sticker Doesn’t Appear
If the sticker feature disappears or malfunctions:
- Update the app: Install the latest Instagram version.
- Check device date settings: Ensure correct time and locale.
- Feature rollout waits: Some features roll out gradually; try another account.
- Clear cache: Log out/in or reinstall the app.
As a last resort, report the issue: Settings → Help → Report a Problem.
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Best Practices for Aesthetic and Consistent Date Placement
For creators aiming for a professional feed:
- Stick to one style of date across all Stories.
- Fix the position (e.g., bottom right) for familiarity.
- Choose colors from your brand palette.
- Add subtle decorative touches compatible with the date design.
- Ensure subjects remain unobstructed.
Consistent date treatment improves branding and helps viewers track timelines intuitively.
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Summary
Understanding how to put the date on IG story allows your audience to connect more deeply with your content. Whether using Instagram’s native date sticker, the Type tool, or custom designs from external apps, visibility, style, and consistency will make your Stories more engaging. Experiment with creative placement, formats, and combinations to find your perfect look. Start enhancing your Instagram visuals today—give your Stories the context they deserve and build a timeline followers will enjoy revisiting.