Como repostear en Instagram paso a paso y sin infringir norm
Learn how to safely repost on Instagram step-by-step while respecting copyright laws, using proper credit, and optimizing engagement.

How to Repost on Instagram Step-by-Step Without Breaking the Rules
Reposting on Instagram is a strategic way to keep your feed fresh, amplify great content, and engage your audience without always having to produce something new. Understanding how to repost on Instagram — or como repostear en Instagram — while respecting copyright laws and platform guidelines is essential if you want to avoid legal problems and nurture positive relationships with fellow creators.
This complete guide walks you through the rules, reposting methods, and optimization strategies so you can confidently share high-quality posts while maintaining compliance and credibility.

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Understanding Instagram’s Reposting Rules and Copyright Policies
Before hitting the share button, be aware that reposting another person's photo, video, or Reel without permission could infringe on their copyright. Every image or video published on Instagram is protected under intellectual property laws.
Key principles to follow:
- Ask for permission before reposting someone’s work.
- Credit the original creator in your caption and tag them in the post or Story.
- Avoid altering the content such that it misrepresents the creator’s intent.
- Honor the creator’s wishes if they decline your repost request.
Instagram’s Terms of Use require that you have rights to any content you publish. Even with Instagram’s built-in sharing features, you are not automatically granted permission for feed reposts unless the original creator approves.
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Choosing Reposting Tools
There are several ways to safely and effectively repost:
Native Instagram Options
- Share to Story: Use the paper airplane icon to share a public post to your Stories.
- Collaborator Tags: Allow the post to appear on both feeds when the creator adds you as a collaborator.
Third-Party Apps
Apps such as:
- Repost for Instagram
- InstaRepost
- Regrann
These often include automatic credit attribution. Select apps with strong user reviews and policy compliance.
Manual Methods
- Screenshot images and crop appropriately.
- Screen record videos — always with permission.
- Recreate content inspired by the original, adding your own twist.

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How to Repost to Stories from Feed Posts: Step-by-Step
Story reposting is a safe way to share content using Instagram’s native tools:
- Find the post you want to reshare.
- Tap the paper airplane icon.
- Select “Add Post to Your Story.”
- Customize it with stickers, text, GIFs, or drawings.
- Mention the original creator with `@username`.
- Tap “Your Story” to publish.
When reposting via Stories, Instagram links back to the original post automatically, making proper credit clear.
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How to Repost Reels and IGTV Content Legally
Reels and IGTV are covered by the same copyright rules:
Reels:
- Share directly to your Story using the Reels share button.
- Download for feed posting only with explicit permission.
- Use “Use Template” features cautiously and check rights.
IGTV:
- Share previews (up to 15 seconds) to Stories.
- To share full content, request video files or link sharing from the creator.
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Proper Crediting: Tagging & Captions
Crediting signals professionalism and respect.
Best practices:
- Tag the creator both in the post and caption.
- Include a caption such as:
- “Shared with permission from @username — see more at their profile.”
- State any modifications clearly.
Credit Example:
📷: @originalphotographer
Shared with permission. #TravelInspo #PhotographyLove
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Optimizing Reposts for Engagement
Transform reposts into high-value content with smart optimization:
- Timing: Use Insights to target peak hours.
- Hashtags: Blend niche tags from the original post with your branded set.
- Captions: Personalize with your commentary or storytelling.
Engagement tactics:
- Pose a related question to followers.
- Use Story polls, quizzes, or sliders.
- Encourage followers to visit the original creator’s profile.
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Using Reposts to Build Relationships and Community
Reposting can do more than fill gaps — it can expand your network:
- Collaborate with niche creators.
- Feature user-generated content from followers.
- Showcase partners or influencers.
By highlighting others’ work with proper credit, you lay the groundwork for trust and mutual support.

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Common Mistakes to Avoid When Reposting
Protect your account reputation by avoiding these errors:
- Skipping permission requests.
- Removing watermarks.
- Changing context inappropriately.
- Over-relying on reposts at the expense of original content.
- Ignoring engagement after posting.
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Tracking Repost Engagement Metrics
Measure and refine your strategy using Instagram Insights:
Metric | Why It Matters |
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Reach | Shows unique accounts that saw your repost. |
Impressions | Total views, indicating exposure level. |
Engagement Rate | Compares likes, comments, and shares to reach. |
Follower Growth | Tracks whether reposts are attracting new followers. |
Analyze performance differences across content types — Stories vs. feed, videos vs. photos — and adjust accordingly.
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Final Tips for Consistent, High-Quality Repost Content
- Plan ahead: Integrate reposts into your overall content calendar.
- Prioritize quality: Share only high-resolution, relevant posts.
- Stay authentic: Infuse each repost with your brand’s personality.
- Engage actively: Respond to comments on your repost and the original work.
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Summary
Mastering como repostear en Instagram means balancing visibility, engagement, and respect for creators’ rights. With clear permission, appropriate credit, and strategic posting, reposts can diversify your feed, drive meaningful interaction, and strengthen relationships in your community.
Start experimenting with different repost methods today, track your results, and watch your Instagram presence grow while staying fully compliant.