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instagram copyright rules

How to Share Someone Else's Video on Instagram Legally

Learn how to legally share someone else's video on Instagram by following copyright rules, using native tools, and properly crediting creators.

Honghao Wang

28 Sep 2025 — 4 min read
How to Share Someone Else's Video on Instagram Legally

How to Share Someone Else's Video on Instagram Legally

Instagram is one of the most popular platforms for sharing visual content, but many users wonder: "How do I share someone else's video on Instagram without breaking the rules?" This comprehensive guide explains Instagram's official policies, content formats, built-in sharing features, permission requirements, ethical considerations, and optimization tips—so you can legally and respectfully repost videos while maximizing your engagement.

How to Share Someone Else's Video on Instagram Legally — how to share someone elses video on instagram

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Understanding Instagram's Content Sharing Rules and Copyright Guidelines

Before you repost any video, it’s essential to understand Instagram’s Terms of Use and copyright regulations. You can only post content you’ve created or content you have permission to use. A publicly visible video is not automatically free to repost. Copyright law protects the original creator's rights, and violations can lead to:

  • Video removal
  • Account restrictions or suspension
  • Legal consequences

Key rules to remember:

  • Never repost without consent unless using Instagram’s native sharing features.
  • Always provide visible credit to the original creator.
  • Avoid edits that distort or misrepresent the creator’s intent or work.

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Types of Videos You Can Share on Instagram

Instagram supports several video formats, each with its own rules and sharing options.

Video TypeMax LengthShare Options
ReelsUp to 90 secondsStory share, Remix, DM
StoriesUp to 60 seconds (per slide)Direct share, Mention users
Feed VideosUp to 60 minutesStory share (if public), DM
IGTV (legacy)Up to 60 minutesStory share, DM

Choosing the right format helps ensure that your repost is effective and compliant.

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Using the Built-In Share Features

Instagram offers native tools to share videos legally and easily:

  1. Direct Message (DM)
  2. Tap the paper airplane icon to send a video directly to friends or followers.
  3. Add to Your Story
  4. Public accounts allow “Add post to your story” for temporary reposts.
  5. Remix for Reels
  6. If remixing is enabled, you can film your reaction or additional content alongside the original reel.
Using the Built-In Share Features — how to share someone elses video on instagram

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How to Reshare Posts to Your Story With Proper Credit

When reposting to your Story:

  • Include the creator’s handle prominently.
  • Maintain full visibility of usernames—don't crop or obscure them.
  • Add engaging captions to give context (e.g., "Amazing work by @originalcreator").

Pro Tip: Use the "Mention" sticker to make the credit clickable, driving traffic to the creator’s profile.

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Methods for Reposting Videos to Your Feed

If built-in options aren’t available, alternative methods can help—but always secure permission first.

Using Dedicated Repost Apps

Tools like Repost for Instagram or InSaver can:

  • Download public videos
  • Automatically add credit watermarks
  • Post directly to your feed

Screen Recording

On iOS and Android:

  1. Ask permission before recording.
  2. Edit to remove unnecessary footage.
  3. Tag the creator visibly in both the video overlay and caption.

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Why and How to Ask Permission

Even public content requires courtesy and explicit clearance.

Steps:

  1. Message the creator directly (DM or email from bio).
  2. State your intended use clearly.
  3. Offer full credit, tags, and potential linkbacks.
  4. Retain proof of their approval.

Sample DM:

Hi [Name]! I loved your video on [topic]. May I repost it on my feed, tagging and crediting you? Thanks for considering!

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Best Practices for Giving Credit

Effective crediting maintains transparency and respect:

  • Tag in post and media: Keep it visible.
  • Mention in caption: Example: “Video by @username.”
  • Add watermarks: Using an app.
  • Avoid false attribution: Never imply ownership.

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Optimizing Your Repost for Engagement

Once permission and crediting are in place, you can enhance performance:

  • Write compelling captions with value-added context.
  • Use relevant hashtags for discoverability.
  • Post at optimal times based on audience activity data.
  • Respond to comments to foster engagement and algorithmic boost.

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Ethical Considerations and Avoiding Copyright Infringement

Legal compliance is not enough; ethics matter:

  • Don’t aim to grow solely from others’ work without contributing.
  • Avoid deceptive edits.
  • Consider privacy: never share personal or private content without explicit agreement.

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Tools and Apps for Reposting Videos Safely

Helpful apps and services can streamline safe reposting:

Tool/AppPlatformFeatures
Repost for InstagramiOS/AndroidCredit watermark, seamless repost
InSaveriOS/AndroidDownload, auto-tagging
StorySaverAndroidStory downloads, batch saving
CanvaWeb/AppVideo editing with visible credits

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Troubleshooting Common Issues

Missing Share Button:

  • The account may be private or sharing disabled.

Remix not available:

  • remix permissions may be turned off in settings.

Low video quality:

  • Use high-resolution sources and correct upload formats like 1080×1920 for Stories.

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Do’s and Don’ts Summary

DoDon't
Seek permission beforehandPost without consent
Credit the creator visiblyHide usernames
Use native sharing toolsImply false ownership
Respect private accountsExpose private content
Preserve qualityUpload distorted videos
sample-content

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Final Thoughts

Sharing someone else’s video on Instagram can be a win-win for you and the original creator—if done legally and respectfully. By following official guidelines, securing permission, and giving appropriate credit, you maintain integrity while fostering genuine connections. Utilize Instagram’s native features or reputable reposting apps, and remember that transparency and respect are the foundation of ethical content sharing.

In the end, you’re not just answering "How do I share someone else's video on Instagram?"—you’re learning how to do it strategically to build engagement and protect your account. Start applying these tips today and grow your presence the right way.

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