Instagram Post Dimensions June 2025 Size Guide
Stay updated with Instagram's June 2025 dimensions for posts, Stories, Reels, and ads to ensure sharp visuals and optimal engagement across formats.
Instagram Post Dimensions June 2025 Size Guide
In June 2025, Instagram remains one of the top visual-first social networks, and keeping up with the Instagram post dimensions June 2025 is essential for any creator or brand. Updated sizing standards are designed to match modern device displays, optimize algorithmic performance, and prevent common issues like cropping, pixelation, or reduced feed visibility. Whether you manage a brand, run ads, or post casually, following the latest dimensions ensures your visuals stay sharp and engaging.
Consistent use of correct image and video sizes maintains crisp quality, prevents awkward auto-resizing, and ensures compatibility with Instagram’s latest interface. This guide breaks down the recommended dimensions, aspect ratios, and best practices for every major format in 2025.
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Overview of Instagram Content Formats
Instagram supports a variety of content types, each with distinct technical requirements:
- Feed posts (photos and videos) – Square, portrait, and landscape
- Stories – Full-screen vertical posts
- Reels – Short-form vertical videos
- Carousels – Multi-slide posts in either photo or video format
- Ads – Format-specific for feed, Stories, and Reels placements
Each format follows defined aspect ratios and resolution recommendations to ensure optimal quality.
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Feed Photo Dimensions – June 2025 Update
The feed remains a central channel for engagement and brand visibility.
Square Image
- Aspect ratio: 1:1
- Recommended resolution: 1080×1080 px
Portrait Image
- Aspect ratio: 4:5
- Recommended resolution: 1080×1350 px
Landscape Image
- Aspect ratio: 1.91:1
- Recommended resolution: 1080×566 px
Tip: Use portrait images to cover more vertical screen space—they often generate higher engagement by dominating feed real estate.
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Video Dimensions for Feed and Carousel Posts
Feed and carousel videos follow similar ratio rules to images:
- Square videos: 1080×1080 px (1:1 aspect ratio)
- Portrait videos: 1080×1350 px (4:5 aspect ratio)
- Landscape videos: 1920×1080 px (16:9 aspect ratio)
Best practices:
- Keep file size under 100 MB for photos, 4 GB for videos.
- Maintain bitrate around 5–8 Mbps for HD.
- Avoid over-compression that reduces sharpness.
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Instagram Stories Dimensions and Safe Zones – June 2025
Stories occupy the full vertical screen space:
- Aspect ratio: 9:16
- Recommended resolution: 1080×1920 px
- Safe zones: Keep critical elements away from the top 250 px and bottom 250 px to avoid overlap with UI buttons and text fields.
Respecting safe zones helps calls-to-action remain visible without interference from Instagram’s interface.
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Reels Dimensions, File Size Limits, and Quality Tips
Reels are built for immersive, mobile-first storytelling:
- Aspect ratio: 9:16
- Resolution: 1080×1920 px
- File size limit: 4 GB
- Recommended length: 8–15 seconds for maximum engagement; max supported length is 90 seconds.
Quality tips:
- Capture directly in vertical orientation.
- Use 30–60 fps for smoother playback.
- Add captions to improve accessibility and completion rates.
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Instagram Ads Image and Video Dimension Requirements
Advertising assets must comply with Instagram’s sizing standards to render correctly:
Feed Ads:
- Square: 1080×1080 px
- Portrait: 1080×1350 px
- Landscape: 1080×566 px
Story Ads:
- 1080×1920 px (9:16)
Reels Ads:
- 1080×1920 px (9:16)
Precise compliance with ad dimensions prevents rejection and ensures optimal display quality.
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Recommended Resolution, Aspect Ratios, and Compression Guidelines
For maximum clarity with fast load times:
- Save images at JPEG 80–90% quality.
- Use PNG for designs with text or graphics to preserve edge sharpness.
- Encode videos in H.264 with a high bitrate, within file size limits.
- Match export resolution exactly to the recommended specs to avoid distortion during Instagram’s auto-scaling.
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Tips for Designing Content to Avoid Cropping on Different Devices
Designing for multiple devices reduces chances of losing important visual elements:
- Add buffer space around key content.
- Center important text for better framing.
- Preview posts on both mobile and desktop before publishing.
- Use guides in design software to highlight safe zones.
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Tools and Apps to Help Resize and Optimize Instagram Posts
Popular 2025 design tools with Instagram preset sizes:
- Canva – Ready-made templates covering all formats.
- Adobe Express – Fast social media-oriented resizing and editing.
- Figma – Collaborative design frames with optimal aspect ratios.
- InShot – Mobile video editing tailored for social export.
These tools simplify dimension compliance for non-designers and professionals alike.
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Importance of Following Dimensions for Engagement and Algorithm Reach
Correct dimensions help content load faster and display flawlessly, which can improve algorithmic ranking. Benefits include:
- Longer on-post user retention
- Higher Explore tab visibility
- Fewer complaints about blurring or cropping
- Stronger ad targeting relevance and efficiency
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Common Mistakes to Avoid When Creating Posts in 2025
- Uploading without resizing, causing slow load times
- Ignoring safe zones for Stories and Reels
- Using wrong aspect ratios that trigger auto-cropping
- Skipping final content preview
- Applying excessive compression, ruining visual quality
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Quick Reference Chart – Instagram Post Dimensions June 2025
| Format | Aspect Ratio | Resolution (px) |
|---|---|---|
| Square Feed Photo/Video | 1:1 | 1080×1080 |
| Portrait Feed Photo/Video | 4:5 | 1080×1350 |
| Landscape Feed Photo/Video | 1.91:1 | 1080×566 |
| Carousel Photo/Video | As per feed format | Varies |
| Instagram Stories | 9:16 | 1080×1920 |
| Instagram Reels | 9:16 | 1080×1920 |
| Feed Ads | 1:1 / 4:5 / 1.91:1 | Varies |
| Story Ads | 9:16 | 1080×1920 |
| Reels Ads | 9:16 | 1080×1920 |
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Summary & Call-to-Action
Keeping up with Instagram post dimensions June 2025 is key to creating a professional, engaging presence on the platform. Instagram regularly adjusts specifications to adapt to changing user behaviors and device technology, so your best approach is to design content with the latest recommendations in mind. By aligning your feed, Stories, Reels, and ads to the proper ratios and resolutions, you’ll stand out visually, boost engagement, and help the algorithm promote your content.
Bookmark this guide, share it with your team, and make it part of your posting workflow so every Instagram post meets the technical and aesthetic standards your audience expects.
