How to Share Instagram Reels to Story for Higher Reach
Learn how to share Instagram Reels to your Story, adjust privacy settings, add interactive elements, and choose the best posting times to maximize reach.

How to Share Instagram Reels to Story for Higher Reach
If you want to boost your visibility on Instagram, one of the smartest tactics is to share Instagram Reels to Story. This technique blends the viral, discoverable nature of Reels with the intimate connection of Stories, helping you engage followers while attracting new viewers. In this guide, you'll learn how to share Reels to Stories step-by-step, optimize your settings, and make the most of interactive tools for maximum reach.
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Understanding the Difference Between Reels and Stories
Before you start sharing, it’s essential to understand the distinction between Reels and Stories:
- Reels: Short, entertaining videos (up to 90 seconds) designed for discovery, appearing in your Reels tab and the Explore feed.
- Stories: Temporary content visible for 24 hours, shown at the top of the app for followers and sometimes recommended to others.
Why Combining Reels and Stories Works
Reels are evergreen and discoverable; Stories are direct and immediate. Sharing Reels to Stories lets your current followers engage and encourages reactions, comments, and reshares while extending the Reel’s reach.

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Check and Adjust Your Privacy and Sharing Settings
Before sharing is possible, your settings must permit it. If these aren’t enabled, the “share to Story” option will be missing.
Steps to Enable Sharing
- Go to Settings: Tap the menu ≡ in your profile → Settings and Privacy.
- Select Privacy: Navigate to Privacy → Reels and Remix.
- Allow Sharing: Switch on Allow sharing to Story.
- Review Story Settings: Under Privacy → Story, enable Allow sharing so followers can share your content too.
Why This Matters
Your reach depends on shareability. Settings that allow Story sharing ensure your Reels can be amplified by you and your audience.
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Step-by-Step Guide to Sharing Your Own Reels to Story
Once settings are in place, sharing becomes simple.
Mobile App Walkthrough
- Open Your Reel: Navigate to your profile and select the desired Reel.
- Tap the Paper Plane Icon: Instagram’s native share button.
- Select ‘Add Reel to Your Story’: Opens the Story editor.
- Edit Story: Add stickers, captions, or GIFs for context or emphasis.
- Post: Tap Your Story or choose Close Friends for limited sharing.
Quick Tip: Pinch to resize the Reel preview in the Story editor to make it more prominent.

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How to Share Other Users' Reels to Your Story Ethically
Building community often means sharing others' content, but proper etiquette is vital.
Best Practices
- Credit the Creator: Tag their @username in your Story.
- Seek Permission: Particularly for sensitive or niche themes.
- Avoid Misleading Context: Don’t imply ownership of content you didn’t create.
Respecting creators fosters goodwill and ongoing connections.
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Boosting Engagement with Stickers, Polls, and Captions
Enhance the appeal of your shared Reel Stories by adding interactive elements that encourage participation.
Ideas to Try
- Poll Stickers: Collect opinions about the Reel’s topic.
- Question Stickers: Invite viewers to ask related questions.
- Captions: Offer key points or backstory to the content.
- Emoji Slider: Measure emotional responses in a fun way.
Interactive features drive more Story taps, replies, and shares — boosts the algorithm rewards.
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Timing Tips: Best Times to Post Shared Reels to Story
Timing can significantly influence performance when you share Instagram Reels to Story.
Recommended Posting Windows
Day of Week | Best Time | Notes |
---|---|---|
Monday | 12 PM – 1 PM | Lunchtime scroll |
Wednesday | 5 PM – 6 PM | Post-work browsing |
Friday | 9 AM – 10 AM | Morning energy |
Sunday | 7 PM – 8 PM | Leisure time |
Posting during these windows maximizes views, increasing the likelihood viewers will click through to your Reel.
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Strategies to Drive Profile Visits from Shared Reels in Stories
Make your shared Story work harder by nudging viewers toward your profile.
Proven Tactics
- Add a Clear CTA: e.g., “Tap to watch full Reel,” “Discover more on my profile.”
- Use Mention Stickers: Link directly to your @username.
- Teaser Format: Share an intriguing snippet instead of the full clip.
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Tracking Performance: Measure Story and Reel Analytics
Regularly monitoring your statistics will help refine your approach.
Reviewing Story Insights
- Open your Story while it’s live → Swipe up.
- Check Reach for unique viewers and Impressions for total views.
- Note Replies and Sticker Taps as engagement measures.
Reviewing Reel Insights
Access the Reel options menu → Insights shows Plays, Likes, Comments, Shares, and Saves — metrics indicating performance and share-worthiness.
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Common Mistakes to Avoid
Avoid these pitfalls to maintain audience interest when sharing Instagram Reels to Story.
Frequent Errors
- Neglecting settings: Forgetting to enable sharing permissions.
- Excess posting: Overwhelming with too many consecutive Reels.
- Lack of context: Leaving the audience guessing why a Reel is shared.
- Bad timing: Posting when followers are offline.

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Advanced Tactics: Cross-Promotion via Highlights and Story Ads
For more visibility and audience growth, expand beyond basic sharing options.
Story Highlights
Archive shared Reels in Highlights to keep them live beyond 24 hours. Create themed collections for easy viewing.
Story Ads
Advertise a shared Story using Ads Manager to target high-potential audiences.
Example: Target a lookalike audience with a Story featuring your Reel, adding a swipe-up to your product or site.
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Summary and Next Steps
Mastering how to share Instagram Reels to Story gives your brand or profile greater exposure by merging two of Instagram’s most engaging formats. With optimized settings, creative presentation, smart timing, and careful performance tracking, you can transform simple shares into strategic growth tools.
Start testing these strategies today — experiment with interactive stickers, prime posting times, and enticing CTAs — then watch as your reach and engagement climb steadily.