Tamanho Reels Template: The Complete Instagram Reels Size & Template Guide (2025)

Use this practical guide to lock in the exact Instagram Reels dimensions (tamanho), safe zones, and export specs you need for clean, professional results. It focuses on formatting and template systems so your content stays crisp, legible, and on-brand across placements. Keep it handy as a reference while you design, export, and repurpose Reels in 2025.

Tamanho Reels Template: The Complete Instagram Reels Size & Template Guide (2025)

If you’ve searched for “tamanho reels template,” you’re likely looking for the exact sizes, safe zones, and a reusable workflow to keep your Instagram Reels consistently crisp, readable, and on-brand. In 2025, the fundamentals haven’t changed: the correct canvas, thoughtful templates, and clean exports directly impact reach, clarity, and brand perception.

This guide walks you through definitive dimensions, safe zones, technical export specs, template systems, cross-platform repurposing, and a practical workflow so your Reels look pro everywhere they appear.

Why “tamanho reels template” matters

• Correct sizing prevents blur, unwanted crops, and black bars—boosting watch time and completion rate.
• Consistent templates create brand recognition and faster content production.
• Safe zones protect your text and graphics from being covered by UI overlays or cropped in feed/grid previews.
• Clean exports minimize platform recompression, preserving detail and color fidelity.

The definitive Reels size in 2025: 1080×1920 (9:16)

Instagram Reels use a 1080×1920 canvas (9:16). Your content renders in different contexts:

• Reels tab: full 9:16, with UI overlays at the top and bottom.
• Feed preview: cropped to 4:5 (1080×1350) center portion.
• Profile grid: cropped to 1:1 (1080×1080) center square.

Practical safe zones on 1080×1920

• Center 4:5 for feed: vertical y = 285 to 1605 (keep focal content here to avoid feed cropping).
• Center 1:1 for grid: vertical y = 420 to 1500 (ensure the thumbnail focal point lives here).
• Text/UI safe band: keep essential text roughly within y ≈ 250 to 1670 to avoid UI overlays at top/bottom across devices.

Tip: Always preview how your piece looks in all three contexts before exporting.

Covers and thumbnails that never crop poorly

A single reusable cover can work across all placements if you design with crops in mind.

• Canvas: design at 1080×1920 (9:16).
• Focal point: center it so it remains visible within the 1:1 grid (y 420–1500).
• Title readability: place the title in the top portion of the 4:5 window (but below y ≈ 250) for maximum visibility in feed; use high contrast and fewer than 5–7 words.
• Subtitles/straplines: keep them within the 4:5 height (y 285–1605), away from bottom UI (~>250 px from bottom).
• Workflow: create a cover template with locked guides for 1:1 and 4:5 crops, replace background and text each post, and export:
• Reel cover: 1080×1920 JPEG/PNG.
• Feed thumbnail: 1080×1350 derivative if needed for promo.
• Grid crop preview: verify central 1080×1080 is clean.

Technical specs to prevent blur and black bars

• Container/codec: MP4 (H.264, High profile, Level 4.2).
• Resolution: 1080×1920 (avoid 4K for Reels to reduce heavy recompression).
• Frame rate: 24, 25, or 30 fps; use constant frame rate (CFR).
• Bitrate (1080p @ 24–30 fps): 8–12 Mbps (VBR 2‑pass) or 12–16 Mbps CBR.
• Audio: AAC-LC, 44.1 or 48 kHz, 128–192 kbps, stereo.
• Color: Rec.709/sRGB; avoid HDR. Convert wide-gamut iPhone HDR to SDR before export.
• Chroma: 4:2:0 is standard for social delivery.
• Avoid: pillarboxing/letterboxing; always fill the 9:16 frame.

Minimizing Instagram recompression

• Match the native canvas (1080×1920) and use a modest, clean bitrate (don’t overcrank).
• Use VBR 2-pass if available for better quality at similar bitrates.
• Tag color correctly (bt709) and use -movflags +faststart for faster start on mobile.

Example FFmpeg command

ffmpeg -i input.mov -vf "scale=1080:1920:flags=lanczos,format=yuv420p" \
 -r 30 -c:v libx264 -profile:v high -level 4.2 -pix_fmt yuv420p \
 -b:v 12M -maxrate 14M -bufsize 24M -movflags +faststart \
 -c:a aac -b:a 192k -ar 48000 -ac 2 \
 -color_primaries bt709 -color_trc bt709 -colorspace bt709 \
 output_reel_1080x1920.mp4

Build a reusable Reels template system (tamanho 1080×1920)

Create a master file (Premiere/After Effects/Final Cut/CapCut/Figma):

• Canvas: 1080×1920 (9:16).
• Guides:
• Grid crop box: y 420–1500.
• Feed crop box (4:5): y 285–1605.
• Text safe band: y 250–1670.
• Lower-thirds zone: y 1320–1640 (above bottom UI).
• Captions area: y 1280–1680 (never below 1670).
• CTA arrow/button aligned near y ~1520–1600.
• End screen: last 2–3 seconds with clear CTA and grid-safe focal point.
• Layers/naming:
• 00_BG
• 10_Subject/Footage
• 20_LowerThirds
• 30_Captions
• 40_HookText
• 50_Overlays/Shapes
• 60_Logo/Watermark
• 70_EndScreen
• 80_SafetyGuides (locked, hidden on export)
• Brand kit: color variables, typography styles (H1/H2/Body/Caption), logo placements, shadow/outline presets for readability.
• Series variants: duplicate the master with different color accents, intro hooks, or lower-third styles for each content series.

Cross-platform repurposing without re-editing

Design once; export many with a master safe-zone overlay that maps platform UI.

Workflow

• Keep key text/subjects within the strictest combined safe band.
• Batch-export platform-specific covers (IG 9:16, TikTok 9:16, Shorts 9:16 with adjusted title placement).
• Maintain one timeline; swap branding bugs if needed.

Design best practices for thumb-stopping Reels

• Visual hierarchy: 1 clear focal point; 1 strong hook line; supporting text secondary.
• Padding: give text at least 24–40 px padding from guides; avoid edge tension.
• Motion pacing: first 1–2 s = hook; new visual every 2–3 s; use purposeful cuts and subtle push-ins.
• Subtitle style: high-contrast fill, strong stroke or shadow; 44–60 px font size on 1080 width; 120–140% line-height; 2 lines max where possible.
• Color contrast: aim for WCAG AA (≥4.5:1); use overlays (black 30–40% or gradient) behind text when footage is busy.
• A/B test hooks: keep variants in your template; swap first-frame hook text and export two versions to compare retention.

Accessibility and localization (tamanho/size variants)

• Captions: prefer platform auto-captions for SEO and editability; use burned-in only for stylized emphasis or translations.
• Font sizing: minimum 44–48 px for body, 64–96 px for hooks on 1080 width.
• Color choices: avoid red-on-black or pure blue on dark; test in low-brightness mode.
• Bilingual templates: create layer groups for EN/PT (or other languages), synchronized timing, and mirrored typography styles; swap content per region.
• Audio: keep dialogue at −14 to −16 LUFS integrated, with true peaks below −1 dBFS for clean platform normalization.

Troubleshooting size-related issues

• Black bars: your source isn’t 9:16; scale/crop to 1080×1920 and fill frame.
• Cropped text in feed/grid: move all essential elements inside 4:5 and 1:1 guides; check y 285–1605 and y 420–1500.
• Soft uploads: export at the recommended bitrate; ensure CFR; avoid scaling more than 150% in the edit; sharpen subtly before export if needed.
• Mixed aspect ratios from different phones: normalize media with pre-bake renders to 1080×1920 before editing.
• Color shifts: ensure Rec.709/sRGB export; disable HDR; tag color metadata; avoid wide-gamut overlays not converted to sRGB.

Pre‑publish checklist

• Framing: subject and hook inside 4:5 and 1:1 crop boxes.
• Text safety: nothing above y 250 or below y 1670.
• Captions: legible, no overlap with UI; spelling checked.
• Audio: clear, balanced, normalized.
• Cover: title readable in 1:1 and 4:5; brand visible.
• File: MP4 H.264, 1080×1920, 24–30 fps CFR, AAC audio.
• Thumbnail selection: confirm within Instagram’s picker that 1:1 crop is clean.

Efficient workflow and asset management

Folder structure (cloud-synced, e.g., Drive/Dropbox)

/Reels_Master
  /00_Brand_Kit
    /Fonts
    /Logos
    /Color_Palettes
  /01_Templates
    Reels_Master_1080x1920.prproj
    Reels_SafeGuides_Overlay.png
    Covers_Template.fig
  /02_Series
    /Tips
    /BehindTheScenes
    /Product
  /03_Exports
    /Instagram
    /TikTok
    /Shorts
  /04_Assets
    /Music
    /SFX
    /Stock
  /05_Approvals

File naming conventions

• reels_YYYYMMDD_slug_v01.mp4
• cover_YYYYMMDD_slug_1080x1920.jpg
• captions_slug_en.srt

Collaboration and approvals

• Use comments in Frame.io or shared cloud links.
• Lock color and typography tokens in the template to avoid drift.
• Maintain a changelog per template version.

Downloadable template pack outline (what to include)

• Cover template (9:16 with embedded 4:5 and 1:1 guides)
• Hook card variations (bold text, gradient background)
• Lower third styles (name/role, topic label)
• CTA module (follow/DM/comment prompt with arrow)
• End screen (brand lockup, next video pointer, subscribe/follow cues)
• Safe-zone overlay PNGs (IG/TikTok/Shorts)
• LUT and color profile notes (Rec.709)

Quick reference: key numbers for your tamanho reels template

• Canvas: 1080×1920 (9:16)
• Feed crop: y 285–1605
• Grid crop: y 420–1500
• Text safe band: y 250–1670
• Export: MP4 H.264, 24–30 fps CFR, 8–12 Mbps VBR (1080p), AAC 128–192 kbps
• Color: Rec.709/sRGB, non‑HDR

With a precise tamanho reels template, you’ll produce Reels faster, avoid painful recuts, and ship consistently sharp, on-brand videos across Instagram, TikTok, and YouTube Shorts.

Summary

This formatting-focused guide gives you exact Reels dimensions, safe zones, and export settings, plus a reusable template system for consistent, on-brand results. Use the safe-zone guides and technical specs to prevent cropping, blur, and color shifts, and rely on the workflow sections to repurpose confidently across Instagram, TikTok, and YouTube Shorts. Keep the quick-reference section and pre‑publish checklist at arm’s length to speed up production and maintain quality.