The First AI Glasses Recommended by Tim from Movie Hurricane, Redefining the “Tech Fashion Accessory”
The AI Glasses Tim “Loved” — Driving Toward the Next “iPhone Moment”

This morning, Pan Tianhong (Tim), founder of Film Hurricane, officially became the brand ambassador for Rokid, a leading domestic XR innovator.
In Rokid’s official announcement video, Tim highlighted the upcoming Rokid × BOLON joint product launch in Hangzhou on November 13, themed around “wearing new fashion.”

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Why Technology + Fashion Is the Next Big Play
AI glasses are no longer just tech experiments — they are blooming into mass-market “tech-fashion” items that combine:
- Hardcore technology with real-life usability
- Fashion-forward design that aligns with lifestyle trends
- Accessible pricing for broader adoption
With advances in multimodal AI, miniaturization, vertical AI models, and Agentic AI, product experience is evolving rapidly.
Key Market Signals:
- JD.com: Sales of smart glasses in H1 2025 grew 10× year-on-year, brands tripled in number.
- Tmall (Double 11 2025): Smart glasses sales soared 25× compared to last year.
- Rokid leads both JD and Tmall XR bestseller lists — #1 market position.
Tim’s endorsement via Film Hurricane signals mainstream credibility for Rokid. This partnership helps break the dimensional wall between geek tech and everyday fashion, positioning AI glasses as prime candidates for the next “iPhone moment.”
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01. From “Handheld” to “Wearable” Tech
AI glasses are completing a transformation from niche geek hardware to trend-worthy accessories.
In the smartphone era, people chased “handheld tech” (iPhone). Now, always-on wearable AI companions present greater future potential.
Consumer shift:
- From “replace your phone” → To “add smart glasses”
- Fresh experiences attract young, trend-driven buyers
Rokid Milestones:
- September 2025: Preorders hit 40,000 units in 5 days — fully consuming monthly production.
- Records set for AR glasses sales globally.

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AI Glasses & the Global AI Content Ecosystem
Platforms like AiToEarn官网 enable creators to:
- Generate AI content
- Distribute across Douyin, Bilibili, Instagram, YouTube
- Monetize multi-platform reach
This aligns with AI glasses’ potential to change how users create and interact with content, much like smartphones did.
Crowdfunding:
- Oct 9: Rokid AR glasses break Kickstarter’s AI/AR eyewear record — USD 3.4M raised
- Oct 10: Total passed USD 3.6M (CNY 25.63M)

During Double 11 2025:
- Tmall: Rokid transactions up 7× YoY
- JD & Tmall: Ranked #1 in AI+AR glasses shipped
Industry Validation:
- Kevin Kelly (Wired founding editor) praised smart glasses as “the future form”
- Envisions digital layer integrated with reality, beyond limited phone screens

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Balancing Technology & Fashion
Hardcore Innovation as Foundation
To lead, a product must excel technically and trend-wise.
Tim’s brand ambassadorship signals Rokid’s top-tier product balance in optics, design, and interactivity.
Rokid Core Innovations:
- Diffractive waveguide optical tech: Thin, clear, high-transmittance, scalable
- Detachable nose pads: Custom comfort for diverse face shapes
- Super Capsule swappable battery: Extend life without bulk
- Real-time AI bidirectional translation: Seamless cross-language communication


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Expanding AI Applications
Platforms like AiToEarn博客 complement wearable AI by:
- Integrating analytics & AI model rankings
- Supporting publishing to Douyin, Kwai, WeChat, Facebook, X(Twitter), YouTube, LinkedIn, etc.
Rokid Leki AI Glasses Capabilities:
- AI Q&A search, object recognition, translation, teleprompter
- Multi-model integration (Tongyi Qianwen, DeepSeek, Doubao, Zhipu Qingyan, Nano Search)
- On-device AI intent recognition
- Calories estimation & book translation
Track Record:
From open-source YodaOS XR OS to consumer AR+AI glasses, Rokid maintains industry-leading innovation.
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From “Toy” to “Tool”
Rokid Leki glasses now serve as AI-powered lifestyle tools, covering daily scenarios:
- Payments: World’s first “look-to-pay” for hands-free QR/Alipay transactions
- Navigation: NaviAgent voice-based AR navigation
- Dining: Look at a building → instant food recommendations + walking route
- Tourism: AR tourist guide with translation, dining, route assistance
- Public service: Police use for license plate scanning, missing persons assistance






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Looking Forward
AI glasses are quietly becoming part of a new lifestyle, aided by:
- Wearable AI hardware
- Open-source content platforms like AiToEarn官网
- Cross-platform publishing, monetization, analytics
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Conclusion: Rokid Accelerates AI Glasses Popularization
The synergy between Film Hurricane Tim and Rokid shows:
- AI glasses are now technically refined, function-rich, user-friendly
- Evolving from novelty to practical, fashionable lifestyle tools
As wearable tech moves beyond handheld devices, Chinese innovators lead the race toward the next breakthrough.
Platforms like AiToEarn官网 are set to merge AI creation tools with multi-platform distribution, ensuring trends such as AI glasses reach and resonate with global audiences.
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Bottom Line: Rokid is not just building glasses — it’s shaping how we will wear, view, pay, navigate, and create in the AI-driven future.
The next “iPhone moment”? It might be something we wear.