X.com Verification Guide: How to Get Verified on X (Formerly

X.com Verification Guide: How to Get Verified on X (Formerly Twitter)

Getting that checkmark next to your handle can boost credibility, reduce impersonation risk, and improve reach on X. X.com verification has evolved from the old, editorial Twitter system to a color-coded, subscription-driven model. This guide covers the current X.com verification options, who qualifies, how to apply, and how to keep your status once you’re approved.

Introduction to X.com and Its Verification System

X.com is the rebranded evolution of Twitter, emphasizing payments, creator tools, and real-time information. Verification on X is no longer a single “blue check.” Instead, X uses a color-coded system, subscription-based verification, and specialized labels to help users identify authentic people, businesses, and government entities.

X.com verification serves two core purposes:

• Confirm that an account is authentic, reducing impersonation and fraud.
• Offer platform benefits (like visibility boosts and premium features) to verified users and organizations that meet activity and policy standards.

Because X continues to evolve, details and eligibility requirements can change. Use this guide as a roadmap and always double-check in-app notices and official X help pages for updates.

What X.com Verification Means and Its Purpose

Verification on X links a confirmed identity to a public account. This clarity helps:

• Reduce confusion about who’s behind an account.
• Prevent phishing and impersonation scams.
• Increase trust in accounts representing individuals, brands, governments, and institutions.

Beyond identity confirmation, X.com verification often includes:

• Increased visibility in replies and search (especially for Premium subscribers).
• Access to premium features (analytics, longer posts, media upgrades, monetization tools).
• For organizations, the ability to affiliate other accounts and display a distinct badge.

Verification does not mean X endorses the account’s content; it indicates the account met certain criteria and/or completed a paid verification process.

Types of Verification Badges on X.com

X uses multiple checkmark colors and labels, each with a distinct meaning:

Note: Pricing, features, and availability can change. Refer to in-app Premium and Verified Organization pages for current details.

Eligibility Requirements for X.com Verification

For individuals (Blue check via X Premium)

• Complete profile: display name and profile photo; ideally a bio and header image.
• Confirmed phone number (and sometimes email).
• Active, non-spammy behavior: consistent posting and engagement; no recent policy violations.
• Stable identity signals: avoid frequent handle, name, or photo changes that may trigger re-reviews.
• Payment: a qualifying X Premium tier. Some regions or tiers may not include the blue check.

For businesses and nonprofits (Gold check via Verified Organizations)

• Demonstrate business legitimacy: website, official email domain, and consistent branding.
• Domain verification or approved proof of control (email or DNS).
• Organization admin set up to manage affiliated accounts.
• Payment for the Verified Organizations subscription (pricing varies by region and tier).

For governments and multilateral organizations (Gray check)

• Official status vetted by X’s trust and safety/government relations teams.
• Alignment with X’s eligibility standards for public-sector entities.
• In many cases, contact occurs through official channels; there isn’t always a self-serve form.

Step-by-Step Process to Apply for Verification on X.com

Individuals: Get Blue Check via X Premium

1. Open X on web or mobile, and log in to the target account.
2. Go to Settings & Support > Premium (or tap the Premium icon).
3. Review available Premium tiers. Confirm that your tier includes the blue check and verification benefits.
4. Ensure your profile is complete and your phone number is confirmed.
5. Subscribe and complete payment authorization.
6. Complete any required ID verification steps if prompted (region-dependent).
7. Wait for the verification review. Approval can be near-instant or take time based on checks and region.
8. If the blue check doesn’t appear after a reasonable period, check the Premium tab for status or any requested actions.

Organizations: Apply for Gold Check via Verified Organizations

1. Sign in with your organization’s official account.
2. Navigate to X Verified Organizations (via in-app links or the business landing page).
3. Begin the application: provide organization details, website, and official domain/email.
4. Verify domain ownership (email or DNS). If using DNS, X will provide a TXT record to add at your domain host.
5. Set up an organization admin, billing details, and choose a plan.
6. Submit the application. Watch for emails from X requesting additional documentation.
7. Once approved, configure your profile, upload branding assets, and invite affiliated accounts (e.g., executives, sub-brands).
8. Periodically review affiliation settings and billing to maintain status.

Governments and Multilateral Bodies: Request Gray Check

• Typically handled via X’s government relations workflows. If you represent an eligible entity, use official contact portals or instructions provided by X. Be prepared with legal documentation and official contact emails.

How to Prepare Your Account for a Higher Chance of Approval

Preparation can make or break your X.com verification attempt. Use this checklist:

• Align identity signals:
• Use your real or brand name consistently across display name, handle, and bio.
• Avoid frequent major changes (name, handle, photo) before applying.
• Complete the profile:
• Display name, profile photo, header image.
• Clear bio that describes what you do.
• Link to your official website and other verified social profiles.
• Confirm contact methods:
• Add and verify a phone number.
• Add a working email (preferably domain-based for brands).
• Demonstrate ongoing activity:
• Post regularly with authentic content.
• Engage with replies and Community Notes if applicable.
• Strengthen security:
• Turn on two-factor authentication (2FA).
• Audit connected apps and revoke anything you don’t recognize.
• Clean up policy risks:
• Remove spammy automation and repetitive promotional posts.
• Check for copyright-infringing media and delete if needed.

Domain Verification for Organizations (Example)

If X asks you to prove domain ownership with a DNS TXT record, your host’s panel will look different, but the record often resembles:

Type: TXT
Host/Name: @
Value: x-verification=3f8c0e4a-EXAMPLE-4b5a-a1d2-7a9c5e6d1c2b
TTL: 3600

• Add the TXT record to your domain’s DNS zone.
• Wait for propagation (usually minutes to a few hours).
• Return to X’s verification page and click “Verify.”

Alternatively, some organizations can verify via an email sent to an address at your domain (e.g., admin@yourbrand.com).

Common Reasons Verification Requests Are Denied or Delayed

X may deny or delay verification for reasons such as:

• Incomplete profile (missing photo, display name, or bio).
• Unconfirmed phone number or email.
• Recent identity changes (handle or profile overhaul) that trigger a cooldown.
• Policy violations (abusive behavior, spam, copyright issues).
• Inauthentic engagement patterns (suspicious follower spikes, automation abuse).
• Payment or subscription issues (failed charges, ineligible tier).
• Region or feature availability constraints (for ID verification).
• Business legitimacy concerns (no website, mismatched brand signals).

If denied, fix the cited issues, strengthen your trust signals, and try again after the indicated waiting period.

Tips for Maintaining Verification Status Once Approved

• Keep your subscription active: If your Premium or Verified Organization subscription lapses, you may lose your badge and benefits.
• Avoid rapid identity changes: Major profile edits can trigger re-review or temporary badge removal.
• Follow X’s rules: Strikes for policy violations can jeopardize verification.
• Maintain security hygiene: Use 2FA, rotate strong passwords, and lock down admin access.
• Be transparent: If your brand or role changes, update your bio and links to reflect reality, not to mislead.
• For organizations: Review affiliations regularly, remove ex-employees, and ensure your website and domain verification remain current.

Potential Scams and Fake Verification Offers to Avoid

The rise of paid verification has attracted scammers. Protect yourself with these precautions:

• Never buy “verification” from DMs or third-party sites. X does not sell badges via middlemen.
• Beware phishing pages that mimic X Premium checkout. Always subscribe in-app or on the official X.com domain.
• Ignore “support” accounts promising fast-tracked approval. Impersonators use lookalike handles and logos.
• Do not share one-time codes (OTPs) with anyone. X staff will never request your password or 2FA code.
• Verify emails: Official messages from X should come from verifiable X-owned domains and use secure links.
• For organizations: Control admin access with role-based permissions and remove former admins promptly.

If you suspect a scam:

• Report the account using X’s in-app reporting tools.
• Change your password, revoke suspicious app access, and review login history.
• Enable 2FA and consider rotating API keys if you manage integrations.

Frequently Asked Questions About X.com Verification

• Does every X Premium tier include a blue check?
• Not always. Some entry tiers focus on features without the checkmark. Check the in-app comparison before subscribing.
• Is ID verification required for everyone?
• It’s region- and tier-dependent. When offered, ID verification can add extra trust signals and anti-impersonation protection.
• Can I transfer a verified badge to a new handle?
• Changing handles can trigger re-review. Plan changes carefully and expect temporary adjustments.
• How much does Verified Organizations cost?
• Pricing varies by region and offering. See the official application page for current rates.
• Can individuals get gold or gray checks?
• Gold is for Verified Organizations. Gray is for public-sector entities and certain officials. Individuals typically receive blue; affiliation with an org adds an affiliate badge.

Summary and Next Steps for X.com Verification

X.com verification has shifted from a purely editorial process to a hybrid model blending subscription, automated checks, and curated statuses for institutions. Whether you’re an individual creator seeking a blue check via X Premium, a brand aiming for a gold check, or a public body eligible for gray, the fundamentals are the same:

• Present a consistent, authentic identity.
• Comply with X’s rules and security best practices.
• Use official, in-app flows for X.com verification—no shortcuts.

Ready to get verified on X? Open the Premium tab to confirm eligibility, complete your profile and security setup, and submit your application. For organizations, start your Verified Organizations application, verify your domain, and invite affiliates. Stay informed and proactive—features and requirements evolve—so you can secure your badge, keep your status, and build lasting credibility.